Audit and evaluation

• Review of your content library and identifying priority titles for distribution on YouTube and social video platforms

• Audit your portfolio of YouTube and social channels and provide recommendations for revenue growth

Business planning and strategy

• Forecasting revenues and creating forecast models

• Developing a strategy designed to maximise revenue growth

• Identifying and forming long-term partnerships to help bring your vision and digital strategy to life

• Establishing KPIs

• Competitor analysis

Training, workshops and writing best practice playbooks

• In-person or virtual training sessions or workshops

• Writing YouTube or social media playbooks and documentation for your brands

• Guidance on how to navigate the YouTube Studio and YouTube Analytics

Channel management and community building

• End-to-end YouTube channel management, including planning, publishing and community management

Content packaging

• In-depth metadata optimisation and SEO

• Writing titles, descriptions and tags for your videos

• Thumbnail design

Finding and placing talent for your team

• Digital Team Leads

• YouTube Channel Managers

• Video Editors 

• Thumbnail Designers 

• Metadata Specialists

Operations

• Guidance on how to setup, structure and manage your YouTube CMS

• Metadata cleansing (asset titles, custom ids, labels)

• Streamlining your processes for managing digital content

YouTube Content ID and digital rights management

• Support managing all inbound issues in your YouTube CMS

• Ingesting Reference Files to YouTube Content ID

• Facebook Rights Manager support and management

• Identifying and removing illegal content from social media platforms

Reporting and analytics

• Creating monthly and quarterly reports for senior leadership teams